Wednesday 29 July 2009

New survey on mobile operator developer communities

New survey on mobile operator developer communities . Let us know what you think http://bit.ly/Lw2gR

Tuesday 28 July 2009

Changes to the O2 Litmus App Showdown

Last week, we launched the O2 Litmus App Showdown, with a prize of £10,000. Whilst we had a very positive response from the community, there was also some constructive feedback on how to make the competition better.

When we were planning the competition, we were keen to ensure we could involve as many O2 customers in the judging process as possible. This caused a problem for developers though, as they would have to give up 95 of their slots required to test apps – slots that as any iPhone app developer knows are extremely valuable.

We listened to the community for guidance on the optimum number of slots reserved for the developer and have subsequently had a chat about structuring things to make sure it works for the developer community.

These are the slight changes we're proposing:

· The panel of judges will be made up of 20 app-loving iPhone users
· Developers will now only need to keep 20 of their 100 slots free for the Showdown

We put this to the O2 Litmus community and received positive feedback on the forums. Hopefully this amendment to the rules means that there is now no reason for you not to enter the App Showdown.

That £10,000 is one step closer!

Monday 20 July 2009

O2 App Showdown


It's been a while since I have had a chance to post here, although I'm doing better with the old Twitter updates!

It may have looked quiet from the outside for a few weeks, but believe me its been 100mph behind the scenes.

This morning the O2 App Showdown went live - a two month competition to find a great iPhone App for O2, with a £10,000 prize and great publicity for the winning developer. You can find out more here: www.o2litmus.co.uk/appshowdown

Along with the competition, I'm pleased to announce that O2 Litmus now supports the promotion of iPhone App's hosted within the iTunes App Store. This means developers can now promote their apps via O2 Litmus, helping address a common complaint amongst developers - "With the thousands of apps inside the App Store, just how do I get visibility?"

Today's announcement is just the first of few we have lined up, so stay tuned ;-)